18-May-2023

CBD Punjab, the Punjab Central Business District Development Authority, renowned for its efforts in modern urbanization and vertical expansion, has adopted a distinctive approach to showcase the rich legacy of Punjab province. By introducing Punjab as the 'Spirit of Opportunity, CBD Punjab shines a spotlight on Punjab's history of development, celebrating its diverse subcontinental culture and highlighting its remarkable journey of progress. The recently released TVC by CBD Punjab encapsulates the essence of Punjab's heritage and provides a glimpse into the authority's upcoming projects. These include the awe-inspiring skyscraper 'Sirius, the state-of-the-art medical facility 'Sano,' the forthcoming IT hub 'Node' in the Special Technology Zone, the exquisite branded residences 'Regalia; and the highly acclaimed retail district 'Runway. These visionary projects aim to transform Lahore's economic landscape, opening new avenues for growth and development. The TVC has garnered praise for its exceptional production quality, stunning camera work, and captivating visuals. It has been broadcasted on both national and global media platforms. Imran Amin, the CEO of CBD Punjab, expressed his enthusiasm about the TVC, stating, "We are delighted to launch this unique TVC, which exemplifies our commitment to advancing economic and national development, paving the way for a brighter future for all. Punjab, as the largest province in terms of economy and population, with a vast pool of skilled workforce, holds immense potential for investments. CBD Punjab is driving this potential forward. We offer investment opportunities not only in vertical development but also in energy, health, hospitality, entertainment, and retail infrastructure. This initiative aims to inspire and harness the benefits of the opportunities that Punjab has to offer." CBD Punjab's TVC sets a new benchmark for the government sector in Pakistan, showcasing the authority's determination to lead the way in promoting economic and national development. The campaign seeks to inspire individuals to seize the abundant opportunities available in Punjab. It is part of CBD Punjab's broader efforts to upgrade infrastructure, foster business growth, and create new job opportunities. The development of the Central Business District stands as a crucial component of this initiative, positioning Punjab as a global hub for business and commerce.